“Neha!” Devika called to her best friend. “You have to come meet Rohan.” Neha broke apart from the people she was talking to at the office party. Her brain was going to explode from the small talk she had been doing. All calories and weight loss and weather. Blah! Blah! She was here with Devika as her plus one because…
Author: Aditi Wardhan Singh
I'm a mom living in Virginia, enjoying chronicling my various escapes with the kids and around the kitchen. I believe being a mom involves a balance of holding on and letting go. And since being a mom is a 24/7 job, cooking though essential, needs to be as easy as can be. So peruse my blog for various experiences in parenting and experiments in cooking.
How to Keep Your Backlist aka Older Books Working for You
When a new book release is around the corner, authors often find themselves consumed by launch parties, newsletters, pre-orders, and social media hype. But here’s the secret that seasoned authors know: while your new release is your shiny new toy, your backlist is the reliable friend that keeps showing up for you. In fact, many authors earn the bulk of…
Why Dialogue Alone Isn’t Enough When Writing Books
When editing author’s chapters or short stories, I often see writers leaning into smart banter or dialouge to show character to keep the story going. After all, how many of you actually read the descriptions, right? But the fact is, when you first start writing stories, it’s easy to lean on dialogue. After all, conversations feel natural. They move the…
Designing Effective Back Matter for Books
How to Write Effective Back Matter for Your Book Back matter is an essential part of any book, providing readers with additional information that enhances their experience and encourages them to explore more of your work. It appears at the end of the book and can include a variety of elements, from acknowledgments to author bios to sneak peeks of…
Step by Step Guide to Publishing a Picture Book
Publishing a picture book is an exciting process, but it involves several key steps that require creativity, planning, and a bit of business savvy. Whether you’re self-publishing or going the traditional route, here’s a step-by-step guide to help you navigate the process. JOIN OUR FACEBOOK GROUP FOR AUTHORS – https://www.facebook.com/groups/922629958159201. You can also email raisingworldchildren@gmail.com for a quote for assistance…
Get Your Book into Bookstores
Getting your book into bookstores can feel like a monumental task, but with the right approach, it’s absolutely achievable. Whether you’re a self-published author or working with a smaller press, understanding what bookstores and libraries are looking for is the key to opening those doors. Here’s what you need to know to get your book on the shelves: 1. Avoid…
Amazon is Not Your ONLY Publishing Option
There are several other platforms that bookstores consider when sourcing books, particularly if they avoid stocking books from Amazon. Here are some of the most popular alternatives: 1. IngramSpark IngramSpark is one of the largest and most widely accepted book distribution platforms. It offers print-on-demand (POD) services and distributes books to bookstores and libraries worldwide through Ingram Content Group. Many…
The Who and How of a Book Launch Team
Putting together a book launch team is a crucial step in ensuring your book gets the attention it deserves. Here’s a step-by-step guide to assembling an effective book launch team: 1. Define the Purpose of the Launch Team 2. Identify Potential Members 3. Set Clear Expectations 4. Create Incentives 5. Organize and Communicate Regularly 6. Launch Phase 7. Express Gratitude…
The Hows and Whys of SEO for Authors
Book marketing is a multi-pronged approach. Social media, podcasts features, outreach and more. Have you ever wondered how people get their books to rank higher on search engines to be found by readers? Here I decode how authors can use SEO to promote books. As someone who started with publishing an online magazine that needed SEO to rank higher, I…
Influencer Marketing for Book Promotions
Influencer marketing is a great way to get your book the word of mouth promotion it needs. Each influencer has a following who keeps an eye on what they are doing, trusts them and pays attention to what they have to say. A mom influencer or book blogger may help you book promotions even more than a news channel (subjectively).…